KRISHNA, K. A. .; SREEKALA, K. Anticipating Customer Retention: A Machine Learning Approach. Journal of Big Data Analytics and Business Intelligence, [S. l.], v. 1, n. 1, p. 1–10, 2024. Disponível em: https://matjournals.net/engineering/index.php/JoBDABI/article/view/124. Acesso em: 30 apr. 2026.