ASHWANI P.; SANUSHMA S.; N. KARUNAKARAN. Effectiveness of Marketing Strategies with Special Reference to NOVEX Paper Products in Kerala. Journal of Sales, Service and Marketing Research (e-ISSN: 2582-7804), [S. l.], p. 1–4, 2024. Disponível em: https://matjournals.net/engineering/index.php/JSSMR/article/view/801. Acesso em: 29 oct. 2025.