R. LAKSHMI PRIYA; ABIBINDHYA A.; VIKASHINI S. A Study on Brand Loyalty in Purchasing Bata Footwear. Journal of Purchasing, Logistics and Supply Chain Management system (e-ISSN: 3048-6254), [S. l.], p. 20–25, 2024. Disponível em: https://matjournals.net/engineering/index.php/JPLACMS/article/view/885. Acesso em: 26 may. 2026.