https://matjournals.net/engineering/index.php/JIDSBDM <p><strong>JIDSBDM</strong> is a peer reviewed journal of Computer Science domain published by MAT Journals Pvt. Ltd. It is a print and e-journal focused towards the rapid publication of research and review papers that deal with Relational Database Management Systems (RDBMS), Object-Oriented Database Management Systems (OODMBS), In-Memory Databases, and Columnar Databases. It also includes the topics related to Big Data, Artificial Intelligence, Quantum Computing, IoT, Data and Information Visualization, Cloud Computing, AI based Decision Making, Big Data Management Policies, Strategies and Recipes for Managing Big Data. It also covers all aspects of Data Security, Privacy, Controls and Life Cycle Management offering modern principles and open source architectures for successful governance of Big Data, Entire Data Management Life Cycle, Data Quality, Data Warehouses.</p> en-US Journal of Innovations in Data Science and Big Data Management https://matjournals.net/engineering/index.php/JIDSBDM/article/view/3545 <p><em>Artificial intelligence (AI) is significantly transforming the field of content creation by improving creativity, efficiency, and personalization. This study explores the use of advanced AI technologies such as generative adversarial networks (GANs), large language models (LLMs), diffusion models, and multimodal systems in generating text, images, audio, and video content. AI tools are widely used in industries including marketing, journalism, education, entertainment, and e-commerce to automate repetitive tasks, enhance user engagement, and reduce production costs. The study also highlights the growing importance of AI-human collaboration, where AI supports creators in brainstorming, editing, and designing content rather than replacing them. Emerging applications such as virtual influencers, synthetic media, and adaptive storytelling are reshaping digital communication. However, challenges such as misinformation, algorithmic bias, intellectual property rights, and trust remain critical concerns. The study concludes that AI has the potential to redefine creative industries when applied responsibly with proper ethical guidelines, transparency, and human oversight. Future developments in emotionally intelligent and immersive AI systems are expected to further expand content creation possibilities. </em></p> Suraj R. Nalawade Abhishek Sudarshan Kadam Copyright (c) 2026 Journal of Innovations in Data Science and Big Data Management 2026-05-12 2026-05-12 1 7