https://matjournals.net/engineering/index.php/JBDTBA/issue/feedJournal of Big Data Technology and Business Analytics2026-05-01T08:43:45+00:00Open Journal Systems<p><strong>JBDTBA</strong> is a peer reviewed journal of Computer Science domain published by MAT Journals Pvt. Ltd. It is a print and e-journal focused towards the rapid publication of research and review papers based on Big Data Technology and Business Analytics. It includes topics related to Capturing Data, Data Storage, Data Analysis, Search, Sharing, Transfer, Visualization, Querying, Updating, Information Privacy, and Data Source, Statistical Computing, R Programming Language , Natural Language Processing (NLP), MapReduce, Hadoop Distributed File System (HDFS), Database Management System (DBMS), Cloud Computing, Artificial Intelligence, Algorithm, Data Lake, Hadoop, Dashboards, Data Virtualization, Data Supply Chains, Data Mining, Python, Structured Data, Architectures for Massively Parallel Processing, Distributed File Systems and Databases; and Scalable Storage Systems. The contributions related to Social Media Analytics, Statistics and Econometrics in Business Analytics, Use of Novel Data Science Techniques in Business Analytics, Robotics and Autonomous Vehicles, Marketing Analytics, Methods of Decision Making, Supply Chain Analytics, Transportation Analytics, Ethical and Social Implications of Business Analytics and AI, Applications of AI and Machine Learning Methods in Business Analytics are also welcome.</p>https://matjournals.net/engineering/index.php/JBDTBA/article/view/3499DT-SVM: A Novel Hybrid Decision Tree-Support Vector Machine Framework for Robust Classification with Missing Medical Data2026-05-01T07:25:21+00:00Satish Kumar Kalagotlasatish7433@gmail.comThoudam Basantasatish7433@gmail.comMutum Bidyarani Devisatish7433@gmail.com<p><strong><em>Background</em></strong><strong><em>:</em></strong><em> Missing values represent one of the most pervasive challenges in medical data analysis, affecting 5–20% of clinical datasets and significantly degrading the performance of machine learning classifiers. Traditional imputation methods, such as mean, median, or k-nearest neighbor imputation, often underestimate variance, introduce bias, or fail to leverage local data structures. Support vector machines (SVM), despite their superior classification capabilities, cannot directly handle missing values, necessitating integrated approaches that combine imputation with classification. </em></p> <p><strong><em>Objective</em></strong><strong><em>: </em></strong><em>This paper proposes DT-SVM, a novel hybrid framework that integrates decision trees and support vector machines to address missing value problems in medical data classification. The framework leverages decision trees’ inherent ability to handle missing values through surrogate splits while utilizing SVM’s superior classification performance. </em></p> <p><strong><em>Methods</em></strong><strong><em>: </em></strong><em>The proposed DT-SVM framework operates in two stages: (1) a decision tree trained on complete cases performs missing value imputation using surrogate splits that leverage attribute correlations within homogeneous data segments; (2) a support vector machine with radial basis function (RBF) kernel performs final classification on the imputed dataset, incorporating decision tree-derived feature importance weights. The framework was evaluated on four benchmark medical datasets (Wisconsin Breast Cancer, PIMA Indian Diabetes, Hepatitis, and Mammographic Mass) under three missing mechanisms (MCAR, MAR, MNAR) with missing rates ranging from 5% to 30%. </em></p> <p><strong><em>Results</em></strong><strong><em>:</em></strong><em> DT-SVM achieved 96.12% accuracy (95% CI: [0.9587, 0.9637]) on the Wisconsin dataset with 10% missing values, significantly outperforming mean imputation (94.12%, 95% CI: [0.9389, 0.9435], p < 0.001, Cohen’s d = 1.24), kNN imputation (94.87%, 95% CI: [0.9465, 0.9509], p < 0.001, d = 0.89), and MICE (95.23%, 95% CI: [0.9501, 0.9545], p < 0.01, d = 0.52). The framework demonstrated remarkable robustness across missing mechanisms, with performance degradation of only 2.71% at 30% missingness compared to 7.8% for mean imputation. Cross-dataset validation showed consistent improvements across all datasets. In high-dimensional experiments (500 features, 10% missing), DT-SVM maintained 91.3% accuracy versus 87.2% for mean imputation (+4.1%, p < 0.01), with linear computational scaling O(d·n). </em></p> <p><strong><em>Conclusion</em></strong><strong><em>:</em></strong><em> The DT-SVM framework provides a practical solution for developing reliable diagnostic systems capable of operating effectively with real-world clinical data containing missing values, making it particularly suitable for medical applications where data quality issues are common and prediction accuracy is critical.</em></p>2026-05-01T00:00:00+00:00Copyright (c) 2026 Journal of Big Data Technology and Business Analyticshttps://matjournals.net/engineering/index.php/JBDTBA/article/view/3500The Role of Data Science in Modern Business: A Comprehensive Analysis2026-05-01T08:43:45+00:00Sneha Raghunath Gharalsnehagharal16@gmail.comSanchita Sarjerao Survesnehagharal16@gmail.comDhanashri Mahadev Chavansnehagharal16@gmail.comShubhangi Bhaigadesnehagharal16@gmail.com<p><em>In today’s hyper-competitive business environment, organizations generate vast amounts of data from customer interactions, supply chains, financial transactions, and digital operations. However, raw data alone holds little value unless transformed into actionable insights. This study explores the multifaceted role of data science in modern business decision-making, strategy formulation, and operational excellence. The research examines how businesses leverage data science techniques, including predictive analytics, machine learning, and business intelligence, to gain competitive advantages. Through analysis of real-world applications across marketing, finance, operations, human resources, and customer relationship management, this study demonstrates how data-driven organizations outperform traditional competitors. Key findings reveal that data science enables businesses to understand customer behavior patterns, optimize pricing strategies, predict market trends, reduce operational costs, detect fraud, personalize customer experiences, and make evidence-based strategic decisions. The study also addresses critical challenges, including data quality issues, talent shortages, ethical considerations, and implementation costs. This comprehensive analysis provides a framework for businesses at various stages of data maturity to effectively integrate data science into their operations and decision-making processes.</em></p>2026-05-01T00:00:00+00:00Copyright (c) 2026 Journal of Big Data Technology and Business Analytics